LEARNING OBJECTIVES

Creating professional profiles on social media

• Gain the skills to create professional professional profiles on various social media platforms,
• Understand the key components of a professional profile and their impact on personal image,
• Master techniques to optimise a profile to increase visibility and appeal to potential employers or clients.

Networking and activity on professional platforms

• Gain skills for effective networking on social media platforms, particularly LinkedIn,
• Understand strategies for finding and connecting with professionals related to your own industry,
• Master techniques for staying active online by participating in discussions, commenting, liking and sharing valuable content.

Online communication and remote collaboration

• Gain the skills to communicate effectively online using a variety of tools such as email, instant messaging and video conferencing platforms,
• Understand the principles and techniques of effective remote collaboration in teams,
• understanding of the organisation and management of remote business meetings.

Creation and publication of valuable content

• Gain the ability to plan and create valuable content related to your own industry,
• Understand content publishing strategies to build a personal brand and domain expertise,
• Practical tips on how to enhance your personal brand through effective storytelling.